Pryme
Pryme, Founder and CEO of Chocolate State of Mind (CSoM), is a Dallas, Texas native dedicated to promoting unity, community, and culture through his movement and brand. CSoM’s mission, embodied in its motto, “Chocolate Comes in All Colors, and Everyone Comes from Chocolate,” emphasizes the shared roots of humanity.
Pryme conveys this vision through apparel, community activism, and public engagement. An advocate for fostering value and opportunity within the Black community, Pryme uses his platform as a professional barber and leader to inspire adults and children to understand their heritage and build a brighter future.
His work extends to fashion shows such as Dallas vs. Everyone and Slay Magazine, appearances in films like Blood 4 Blood and Kandy on Tubi, and guest spots on podcasts, including Queens of Conversation. Pryme also shares his vision and mission on social media platforms like TikTok, YouTube, and Facebook.
A father of two, Pryme involves his children in the movement, emphasizing the importance of structure and guidance in their lives. Deeply committed to education, Pryme is developing programs to teach trades to young men and women and plans to launch a Chocolate State of Mind podcast.
An avid reader and documentary enthusiast, Pryme draws insights from history to address present and future challenges. His dedication to empowering the next generation reflects his belief in learning, growth, and the power of connection.
Pryme’s vision is clear: to help others recognize their shared heritage and build stronger futures through unity and community. As he says, “As we all are on this journey in life, we will continue to learn and grow.”